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Table 4 Marketing channels used in 2012

From: Competitive strategies among Ontario farms marketing direct to consumers

Marketing channel Yes No
Roadside or farm-gate stand 57 69
On-farm market, café, or restaurant 30 96
Farmers’ market 30 96
Online shop 30 96
Events, on- or off-farm 27 99
Restaurant 26 100
Independent grocer 24 102
100 mile markets or similar 12 114
Institutions (schools, hospitals) 11 115
Community-supported agriculture (CSA) 4 122