Table 3 Frequency of respond for hedonic rating for bean varieties (home testing, northwest Guatemala) (hedonic score/%)

Control (T1): No information presented

Local

7 60.83%

6 34.17%

5 5.00%

7 65.83%

6 48.33%

5 5.00%

2 0.83%

7 70.83%

6 22.50%

5 5.00%

2 1.67%

7 49.17%

6 36.67%

5 6.67%

3 3.33%

2 4.17%

7 52.50%

6 34.17%

5 9.17%

3 2.50%

2 1.67%

7 58.5%

6 37.6%

5 3.90%

7 64.17%

6 29.17%

5 4.17%

4 0.83%

3 1.66%

IB

7 72.50%

6 21.67%

5 4.17%

3 1.67%

7 69.17%

6 25.83%

5 3.33%

4 0.83%

3 0.83%

7 81.67%

6 16.67%

5 1.67%

7 68.33%

6 25.00%

5 5.00%

3 1.67%

7 75.00%

6 18.33%

5 5.83%

3 0.83%

7 70.00%

6. 19.65%

5 7.33%

4 3.02%

7 77.50%

6 20.00%

5 1.67%

4 0.83%

Pearson Chi-square (p value)

0.17

0.12

0.08^a

0.23

0.13

0.06

0.33

T2: Information presented once

Local

7 59.17%

6 36.67%

5 3.33%

3 0.83%

7 53.33%

6 43.33%

5 3.33%

7 65.00%

6 33.33%

5 1.67%

7 60.00%

6 30.00%

5 6.67%

3 2.50%

2 0.83%

7 55.83%

6 38.33%

5 4.17%

3 1.67%

7 61.25%

6 37.44%

5 1.31%

7 64.17%

6 32.50%

5 2.50%

3 0.83%

IB

7 79.17%

6 19.17%

5 1.67%

7 75.00%

6 24.17%

5 0.83%

7 87.50%

6 10.00%

5 2.50%

7 74.17%

6 20.00%

5 4.17%

3 1.66%

7 72.50%

6 24.17%

5 1.67%

3 1.67%

7 77.85%

6 18.24%

5 3.91%

7 82.50%

6 15.83%

5 0.83%

3 0.83%

Pearson Chi-square (p value)

0.07^a

0.06^a

0.22

0.32

0.120

0.16

0.05^b

T3: Information presented three times

Local

7 59.66%

6 36.13%

5 4.20%

7 56.30%

6 41.18%

5 2.52%

7 66.39%

6 31.09%

5 2.52%

7 47.90%

6 45.38%

5 5.88%

3 0.84%

7 56.30%

6 41.18%

5 2.52%

7 53.27%

6 31.82%

5 10.51%

4 4.40%

7 58.82%

6 38.66%

5 2.52%

IB

7 80.67%

6 15.13%

5 4.20%

7 80.67%

6 16.81%

5 1.68%

4 0.84%

7 88.24%

6 7.56%

5 4.20%

7 66.39%

6 27.73%

5 5.04%

1 0.84%

7 78.99%

6 15.97%

5 4.20%

1 0.84%

7 78.83%

6 17.28%

5 3.89%

7 84.03%

6 11.76%

5 4.20%

IB vs. Local

0.02^b

0.07^a

0.09^a

0.23

0.01^b

0.11

0.09^a