From: What factors make consumers in the USA buy hemp products? Evidence from Nielsen consumer panel data
Variable | Description | Granola | Nuts | Nutrition | Protein | ||||
---|---|---|---|---|---|---|---|---|---|
Mean | SD | Mean | SD | Mean | SD | Mean | SD | ||
Hemp Exp | Total monthly expenditure for Hemp product in log | 1.40 | 0.48 | 2.45 | 0.54 | 2.44 | 0.47 | 2.69 | 0.39 |
Hemp | =1 if HH consume Hemp by product | 0.24 | 0.43 | 0.11 | 0.32 | 0.02 | 0.15 | 0.13 | 0.33 |
Low Income* | =1 if HH income is less than $30,000 | 0.10 | 0.30 | 0.14 | 0.35 | 0.14 | 0.35 | 0.11 | 0.31 |
Median Income | =1 if HH income is between $30,000 and $70,000 | 0.37 | 0.48 | 0.39 | 0.49 | 0.39 | 0.49 | 0.33 | 0.47 |
High Income | =1 if HH income is above $70,000 | 0.53 | 0.50 | 0.47 | 0.50 | 0.47 | 0.50 | 0.56 | 0.50 |
Age1* | =1 if HH age is less than 40 | 0.14 | 0.34 | 0.09 | 0.28 | 0.07 | 0.26 | 0.13 | 0.34 |
Age2 | =1 if HH age is between 40 and 64 | 0.65 | 0.48 | 0.65 | 0.48 | 0.63 | 0.48 | 0.67 | 0.47 |
Age3 | =1 if HH age is above 64 | 0.21 | 0.41 | 0.26 | 0.44 | 0.29 | 0.46 | 0.20 | 0.40 |
HH Size | Size of Households | 2.52 | 1.26 | 2.39 | 1.19 | 2.28 | 1.16 | 2.45 | 1.29 |
Married | =1 if HH married | 0.73 | 0.44 | 0.71 | 0.46 | 0.67 | 0.47 | 0.68 | 0.47 |
Edu1* | =1 if HH education is High School or less | 0.15 | 0.36 | 0.20 | 0.40 | 0.18 | 0.39 | 0.13 | 0.34 |
Edu2 | =1 if HH education is Some College | 0.27 | 0.44 | 0.30 | 0.46 | 0.31 | 0.46 | 0.32 | 0.47 |
Edu3 | =1 if HH education is College Graduate | 0.36 | 0.48 | 0.34 | 0.47 | 0.35 | 0.48 | 0.36 | 0.48 |
Edu4 | =1 if HH education is Post-Collegiate | 0.22 | 0.41 | 0.16 | 0.36 | 0.16 | 0.36 | 0.18 | 0.39 |
White | =1 if HH is White | 0.84 | 0.37 | 0.81 | 0.40 | 0.81 | 0.40 | 0.78 | 0.42 |
Black | =1 if HH is African American (Black) | 0.06 | 0.23 | 0.09 | 0.29 | 0.09 | 0.28 | 0.11 | 0.31 |
Asian | =1 if HH is Asian | 0.05 | 0.21 | 0.05 | 0.22 | 0.05 | 0.23 | 0.05 | 0.21 |
Other Race* | =1 if HH is other races | 0.06 | 0.23 | 0.06 | 0.23 | 0.05 | 0.23 | 0.07 | 0.25 |
Hispanic | =1 if HH is Hispanic | 0.08 | 0.27 | 0.08 | 0.27 | 0.07 | 0.26 | 0.08 | 0.27 |
Employ | =1 if HH is employed | 0.64 | 0.48 | 0.57 | 0.50 | 0.56 | 0.50 | 0.64 | 0.48 |
Hemp State | =1 if HH is living in State with Hemp Legislation | 0.37 | 0.48 | 0.40 | 0.49 | 0.40 | 0.49 | 0.48 | 0.50 |
Midwest | =1 if HH is living Midwest region | 0.20 | 0.44 | 0.21 | 0.41 | 0.15 | 0.36 | 0.17 | 0.38 |
South | =1 if HH is living South region | 0.26 | 0.44 | 0.31 | 0.46 | 0.31 | 0.46 | 0.29 | 0.45 |
West | =1 if HH is living West region | 0.35 | 0.48 | 0.32 | 0.47 | 0.41 | 0.49 | 0.41 | 0.49 |
East* | =1 if HH is living East region | 0.19 | 0.39 | 0.16 | 0.37 | 0.13 | 0.33 | 0.13 | 0.33 |
Observations | Â | 5959 | Â | 15,233 | Â | 18,871 | Â | 2263 | Â |