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Table 9 Mixed logit model coefficients

From: Country of origin and willingness to pay for pistachios: a chinese case

Variables Coefficient P > |z|
China** 0.5261 0.049
California** 0.5132 0.044
Turkey*** −0.4689 0.01
Price*** −0.1929 <0.0001
Salt Flavor −0.0034 0.973
Sweet Flavor*** −0.3947 <0.0001
Gift Package** −0.1716 0.045
250-gram Pack 0.0212 0.839
500-gram Pack −0.1272 0.229
Chinese X Income 0.0192 0.332
California X Income*** 0.0513 0.005
Likelihood ratio −1353  
Wald chi2 (8) 44.02  
Prob > chi2 <0.0001  
  1. Standard errors are in parentheses; *** means statistically significant at 1% level; ** means 5% level.