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Table 1 Gross sales of survey respondents in full and study sample compared to census

From: Competitive strategies among Ontario farms marketing direct to consumers

 

Full sample (n = 405)

Study sample (n = 126)

Census

Annual gross sales brackets

Count

Percent

Count

Percent

Percenta

$10,000 to $24,999

62

15.3

35

27.8

17.5

$25,000 to $49,999

53

13.1

18

14.3

12.9

$50,000 to $99,999

44

10.9

17

13.5

11.9

$100,000 to $249,999

74

18.3

20

15.9

13.4

$250,000 to $499,999

66

16.3

19

15.1

9.8

$500,000 to $999,999

52

12.8

4

3.2

6.3

$1 million and over

54

13.3

13

10.3

4.5

  1. a2011 federal agricultural census results for the province of Ontario