Consumers’ Perception of Environmental and Health Benefits, and Consumption of Organic Vegetables in Bangkok

Agricultural and Food Economics

Table 7 Analysis of maximum likelihood estimates of organic vegetable consumption

Variable	B	Wald	P-value	Exp(B)
Gender	0.496	0.111	0.739	1.642
Age	−0.133	6.311	0.012*	0.876
Education	−0.034	0.003	0.957	0.966
Household income	3.961	8.668	0.003**	52.504
Household size	0.412	1.377	0.241	1.509
Children HHM	−2.358	5.020	0.025*	0.095
Elderly HHM	0.519	0.186	0.666	1.680
HHM with health problem	−2.591	3.823	0.051	0.075
Vegetarian HHM	−0.308	0.145	0.703	0.735
Access to information on OV	−1.698	0.293	0.588	0.183
Knowledge on characteristic of OV	−2.075	2.418	0.120	0.126
Perception of environmental effects of organic agriculture	9.788	5.722	0.017*	17,818.067
Perception of the health benefits of OV	17.428	9.343	0.002**	37,068,838.027
Satisfaction with OV quality	−5.265	1.345	0.246	0.005
Satisfaction with organic labelling/certification	−0.414	0.020	0.887	0.661
Satisfaction with access to OV stores	12.965	8.653	0.003**	427,296.947
Satisfaction with variety of OV	−2.259	0.305	0.581	0.104
Satisfaction with price of OV	17.144	18.119	0.000**	27,893,445.213