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Table 6 Willingness to pay estimations

From: Sustainable intensification of beef production in Colombia—Chances for product differentiation and price premiums

VariableWTP (USD/lb)Price premium (%)SD (USD/lb)
ECO0.9523.170.98
ANIM_10.7017.071.06
ANIM_21.0224.861.38
INF_ECO0.419.88 
NB− 4.10 0.95
  1. USD 1 = COP 2879.86