What factors make consumers in the USA buy hemp products? Evidence from Nielsen consumer panel data

Agricultural and Food Economics

Table 1 The quantity of hemp products sold by region in the USA

Regions	2008	2009	2010	2011	2012	2013	2014	2015
Granola
Northeast	27,469	17,054	14,508	19,855	23,070	19,023	13,012	14,171
Midwest	36,299	32,427	37,898	42,753	45,648	41,713	37,471	36,763
South	32,387	32,201	34,556	41,673	45,095	42,724	38,065	46,816
West	34,787	37,400	60,834	73,067	75,967	65,929	68,496	77,001
Total	130,942	119,082	147,796	177,348	189,780	169,389	157,044	174,751
Nuts
Northeast	467	577	970	1873	6,001	18,687	23,220	25,808
Midwest	166	349	751	1189	2902	7607	15,915	19,944
South	222	253	426	613	998	3559	10,271	20,181
West	–	79	214	322	618	1708	26,944	42,806
Total	855	1258	2361	3997	10,519	31,561	76,350	108,739
Nutrition
Northeast	–	9	26	198	863	10,470	21,753	20,405
Midwest	45	253	94	150	1523	6305	13,531	15,703
South	104	504	32	–	63	553	12,958	14,516
West	4073	3312	2959	6416	9303	12,216	19,194	16,999
Total	4222	4078	3111	6764	11,752	29,544	67,436	67,623
Protein
Northeast	–	54	47	32	65	185	314	8149
Midwest	253	1540	1018	1367	2230	3256	3403	5027
South	1029	3023	187	153	170	270	276	596
West	660	6106	4806	3235	3813	4845	967	494
Total	1942	10,723	6058	4787	6278	8556	4960	14,266