Table 1 Attributes and levels for the choice experiments
From: Traffic light nutrition labeling preferences among children
Product | Attribute | Level |
|---|---|---|
Yogurt | Fat label | Red label |
Yellow label | ||
Green label | ||
Sugar label | Red label | |
Yellow label | ||
Green label | ||
Salt label | Yellow label | |
Green label | ||
Price | $0.50 | |
$0.65 | ||
$0.75 | ||
$0.90 | ||
Soft drinks | Type of drink | Soda |
Juice | ||
Sugar label | Red label | |
Yellow label | ||
Green label | ||
Does not contain sugara | ||
Price | $0.50 | |
$0.55 | ||
$0.60 | ||
$0.65 |